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工程设计学报
工程设计学报  2015, Vol. 22 Issue (4): 309-316    DOI: 10.3785/j.issn. 1006-754X.2015.04.002
创新设计     
设计与资源驱动的产品NDI设想产生过程研究
郭 靖1,2，檀润华1,2，孙建广1,2，曹国忠1,2
1. 河北工业大学 机械工程学院，天津 300130；
2. 国家技术创新方法与实施工具工程技术研究中心，天津 300130
Research on process of generating NDI ideas for products driven by design and resources
GUO Jing1,2，TAN Run-hua1,2，SUN Jian-guang1,2，CAO Guo-zhong1,2
1. School of Mechanical Engineering， Hebei University of Technology， Tianjin 300130, China; 
2. National Technological Innovation Method and Tool Engineering Research Center， Tianjin 300130, China
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摘要： 产品创新包括模糊前端、新产品开发、商业化三个阶段，而创新设想产生是模糊前端阶段的关键步骤.为向企业开发新市场破坏性创新（newmarket disruptive innovation， NDI）产品提供技术支持，通过对新市场用户及其需求的创造，将产品设计由被动状态转变为主动状态，提供了面向模糊前端的NDI设想产生过程模型.由设计驱动创新方式的视角，给出了对TRIZ超系统资源的分类及分析方法；通过提取超系统资源的属性特征并对其进行变换，为NDI产品开发创造“设定用户”或“设定环境”，提供了3种NDI设想产生驱动模式；建立了设想产生过程模型.自动取款机的NDI设想产生验证了该方法的有效性.
关键词： 设计驱动;  资源分析;  新市场破坏性创新;  设想产生;  过程模型    
Abstract: Product innovation includes three stages, fuzzy-front end, new product development and commercialization. The generation of innovative idea is a key step in the fuzzy-front end stage. In order to provide technical support for enterprises to develop products of new-market disruptive innovation (NDI), a process model of generating NDI ideas for fuzzy-front end was proposed according to the creating of new customers and their needs, and it transformed the passive design state into an active state. From the perspective of design-driven innovation, a method of classifying and analyzing the TRIZ resources in super system was provided, and the characteristics of the super-system resources were extracted and transformed, so as that a group of hypothetical customers or a certain hypothetical environment was created and three modes of generating NDI ideas were provided, and then the process model of generating innovative ideas was established. Finally, the generation of NDI ideas of automatic teller machine verified the efficiency of this approach.
Key words: design-driven    resource analysis    new-market disruptive innovation    idea generation    process model
收稿日期: 2015-04-09 出版日期: 2015-08-28
基金资助:

国家自然科学基金资助项目(51305123)；国家创新方法工作专项资助项目(2012IM040300, 2013IM030400)
作者简介: 郭靖（1987—），女，河北固安人，博士生，从事产品创新设计理论及应用研究，E-mail: hebutguojing@126.com. 通信联系人：檀润华（1958—），男，河北任丘人，博士，教授，博士生导师，从事产品创新设计理论及应用、车辆动力学、RP/RT等研究，E-mail: rhtan@hebut.edu.cn.
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引用本文:

郭 靖，檀润华，孙建广，曹国忠. 设计与资源驱动的产品NDI设想产生过程研究[J]. 工程设计学报, 2015, 22(4): 309-316.

GUO Jing，TAN Run-hua，SUN Jian-guang，CAO Guo-zhong. Research on process of generating NDI ideas for products driven by design and resources. Chinese Journal of Engineering Design, 2015, 22(4): 309-316.

链接本文:

https://www.zjujournals.com/gcsjxb/CN/10.3785/j.issn. 1006-754X.2015.04.002    或    https://www.zjujournals.com/gcsjxb/CN/Y2015/V22/I4/309

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